Bird Kidswear

We were appointed to name and design the new children’s wear brand, Bird. Aimed at the modern generation of families, a full suite of design elements were created for the collection launched in Spring 17. The vibrant & fun aspect of the on-trend and durable range of kids clothing, is echoed in the bright and engaging imagery.

The new identity works across the full brand platform from marketing to in-store, packaging and printed materials, with short, expressive statements that echo Bird’s personality.

  • Art Direction
  • Brand Design
  • Brand Identity
  • Catalogue
  • DM
  • Imagery
  • Naming
  • Photography
  • POS
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