Oak Apartments

NAME; BRAND ID; ART DIRECTION; COPYWRITING; PHOTOGRAPHY; MICROSITE; STYLE GUIDE; SIGNAGE

Part of a multi-faceted property group, the Oak Apartment development required its own brand platform. A visual identity design was developed to highlight the proposition of sophisticated parkside living.

A high-end feel was communicated at every point, with an contemporary but classic undertone The successful consumer campaign gained an immediate and positive response from the micro-brand’s target market.

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