Lifestyle and Property Sector

BLISS SPA

NAMING; BRANDING; CREATIVE DIRECTION; IMAGERY; PACKAGING; STATIONERY; ONSITE GRAPHICS

With new centres due to open nationally the Bliss Spa and retreat commissioned a holistic brand design. So as gain strong traction within the competitive spa market, a bold and modern logo together with distinctive key brand imagery was developed. Additional onsite branding and marketing materials were created to ensure a clear and consise brand communications platform.


OAK APARTMENTS

BRAND NAME & IDENTITY; CREATIVE DIRECTION; COPY; PHOTOGRAPHY; DIGITAL; STYLE GUIDE; SIGNAGE

Overseen by a larger property group, the new Oak Apartments complex needed its own unique brand awareness. A strong identity and brand design was created in order to convey their key premise of sophisticated residency. A designer feel was created with an eclectic tone for all components. The following commercial and trade campaign created successfully positive response from the new brand’s target market.


ONE & ONLY

STRATEGY; CREATIVE DIRECTION; ONLINE; PACKAGING; BROCHURES; COPY

Located in numerous locations, the One & Only hotels promise an upscale yet relaxed resort experience. The sophisticated and contemporary nature of their brand was captured in a strong black & white image campaign rolled out across a number of applications.


CAROMA

CREATIVE DIRECTION; ADVERTISING; PHOTO PRODUCTION; PRINT

The longtime retailer Caroma was wanting to grow their market share into the premium interiors market, and thus commissioned the creation of an distinctive campaign image. So as to identify market position, the development of a print advertising campaign was created with the core proposition of ‘beautiful bathwear’. This new tagline and key campaign image was further promoted across various distributor and consumer marketing materials.


BOTANICAL BODY

NAME; BRAND DESIGN; ART DIRECTION; IMAGERY; STATIONERY; PACKAGING

After revitalising their product range, Botanical Body needed a rehaul of their brand identity for thier of beauty lotions & serums. In order to gain a create a stronger market place presence we developed a new sophisticated design strategy. A unique illustrative palette conveys a botanical yet premium feel, together with corresponding imagery, showcases the distinctive brand personality.

 

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